Disney Promotes Fire Prevention with Bambi and Smokey the Bear


Disney pairs its character Bambi with Smokey the Bear to encourage elementary school kids to help prevent forest fires. The timing of these public service announcements could not be better; currently, brush fires are popping up all over Central Florida. The PSAs show scenes and characters from the Disney movie, Bambi, with Smokey the Bear’s message: “Only you can prevent wildfires.” Many people are under the belief that wildfires are started by lightening. However, according to the Advertising Council, 90% of wildfires are caused by people. The most common ways wildfires are started include unattended campfires, burning debris on windy days, arson, carelessly discarding smoking materials or barbecue coals. If you would like to read more on this topic please read Disney pairs its character Bambi with Smokey the Bear to spread awareness on the prevention of wildfires to elementary school children.

A wildfire is an uncontrolled fire in combustible vegetation that occurs in the countryside or wilderness area. Forest fire use to be the term to describe these types of fires, but the term forest fire was replaced with wildfire in 2001. Parents should teach their children not to play with fire or fire-starting objects. Children should be taught the dangers and risks of injury or death regarding fires. The more children are educated and understand the dangerousness of fires the better children can help prevent wildfires.